WU Vienna University of Economics and Business·Economy
Master of Science (MSc)
The Master's Program in Digital Economy is aimed at equipping students with the knowledge and skills needed to navigate the rapidly evolving digital landscape. This program covers essential topics such as digital marketing, e-commerce, and data analytics. Graduates will emerge as experts capable of driving digital transformation in organizations and anticipating future trends in business.
The Master’s Program on Digital Economy covers a wide range of topics, focusing on the impact of digital technologies and business models across various industries. Students explore digital business strategies and analyze the behaviors of producers and consumers within the digital economy.
The program is organized into interdisciplinary phases that include coursework, Research and Industry Labs in collaboration with corporate partners, and practical projects. This structure ensures that students gain both theoretical knowledge and real-world experience applicable to the digital landscape.
Graduates acquire a blend of technical IT skills and competencies in business, entrepreneurship, and innovation design. They are trained to navigate and manage digital transformations effectively, preparing them to be pioneers in the evolving digital economy.
No tuition
EU/EEA students, within the standard study period (plus the ~€25 ÖH student union fee per semester).
€727 / semester
Non-EU / third-country rate. Always confirm on the official site.
€ 25,20 ÖH-Beitrag plus gegebenenfalls anfallende Studiengebühren im Umfang von € 363,36 bzw. € 726,72
Third-country (non-EU/EEA) applicants generally need to have their prior qualifications legalised and translated for the admission application. Exact rules depend on the country that issued each document — always confirm with the university's admissions office.
Program-specific items — a CV, letter of motivation, an entrance exam (e.g. GMAT, GRE, SAT) or a portfolio — vary by degree. Check this program's requirements above and its official page.
The level of legalisation your certificates need depends on your country of origin:
Apostille
If your country is part of the Hague Apostille Convention, an Apostille from the competent authority of the issuing country is sufficient.
No legalisation
A small number of countries have a bilateral agreement with Austria and need no further legalisation.
Full diplomatic legalisation
For all other countries: the full chain — pre-certification by the issuing country's authorities (e.g. Ministry of Education and Ministry of Foreign Affairs), then legalisation by the competent Austrian representation (embassy/consulate).
Translations are usually done after legalisation. Check the required order with the issuing authorities and the Austrian representation.
After admission: proof of sufficient funds, health insurance and the student residence permit are part of the visa process — not university admission. We cover those in the guides.
WU is one of Europe's largest business universities, triple-accredited (EQUIS, AACSB, AMBA), with a striking modern campus and a strong portfolio of English-taught business and economics programs.
Visit university site€350–€650 / month (dorm room)
1040 WienSingle rooms, double roomsAkademikerhilfe
Mayerhofgasse 3, 1040 WienSingle & shared roomsAkademikerhilfe
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