WU Vienna University of Economics and Business·International Business
Master of Science (WU), MSc (WU)
The Master's program in Export and Internationalization Management offers a job-oriented and research-based education, encompassing internationalization strategies, business planning, risk and financial management, and international marketing, with a strong focus on small and medium-sized enterprises (SMEs). Students work collaboratively in small groups with engaged faculty to explore scientific topics and implement their knowledge through practical projects in cooperation with companies. The program emphasizes enhancing English language competencies, with an optional semester abroad providing a framework for gaining international experiences.
In the Master's program in Export and Internationalization Management (ExInt), students study key topics such as internationalization strategies, business planning, risk and finance management, and international marketing, with a strong focus on small and medium-sized enterprises (SMEs). The curriculum aims to provide practical knowledge and foster skills needed to assist companies in their international expansion.
The program is structured over four semesters, with a blend of theoretical courses and practical projects conducted in collaboration with businesses. Students engage in research-based training and have the option for an international semester to enhance their global experience.
Graduates will develop competencies in strategic thinking and problem-solving, preparing them for leadership roles in dynamic SMEs where internationalization is a core strategy. They will gain expertise in consulting and advising on international expansion processes.
No tuition
EU/EEA students, within the standard study period (plus the ~€25 ÖH student union fee per semester).
€727 / semester
Non-EU / third-country rate. Always confirm on the official site.
€ 25,20 ÖH-Beitrag plus gegebenenfalls anfallende Studiengebühren im Umfang von € 363,36 bzw. € 726,72
Third-country (non-EU/EEA) applicants generally need to have their prior qualifications legalised and translated for the admission application. Exact rules depend on the country that issued each document — always confirm with the university's admissions office.
Program-specific items — a CV, letter of motivation, an entrance exam (e.g. GMAT, GRE, SAT) or a portfolio — vary by degree. Check this program's requirements above and its official page.
The level of legalisation your certificates need depends on your country of origin:
Apostille
If your country is part of the Hague Apostille Convention, an Apostille from the competent authority of the issuing country is sufficient.
No legalisation
A small number of countries have a bilateral agreement with Austria and need no further legalisation.
Full diplomatic legalisation
For all other countries: the full chain — pre-certification by the issuing country's authorities (e.g. Ministry of Education and Ministry of Foreign Affairs), then legalisation by the competent Austrian representation (embassy/consulate).
Translations are usually done after legalisation. Check the required order with the issuing authorities and the Austrian representation.
After admission: proof of sufficient funds, health insurance and the student residence permit are part of the visa process — not university admission. We cover those in the guides.
WU is one of Europe's largest business universities, triple-accredited (EQUIS, AACSB, AMBA), with a striking modern campus and a strong portfolio of English-taught business and economics programs.
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