The Master's degree in Digital Business Management prepares students for leading roles in the rapidly evolving digital economy. The program covers digital marketing strategies, e-commerce, big data analysis, and digital transformation management.
Students explore the interplay between technology and business, focusing on how digital tools can drive growth. The coursework emphasizes strategic thinking and innovative problem-solving in digital contexts.
The structure includes four semesters of blended learning, integrating theory with hands-on projects and group work. A thesis project in the final semester allows for practical application of learned skills.
Graduates are equipped to develop and implement digital business strategies, manage projects in digital environments, and drive innovation in various sectors.
Periods can differ for EU/EEA and non-EU applicants. Always confirm on the official site before applying.
Winter 2024/25
€363 / semester
EU/EEA students, within the standard study period (plus the ~€25 ÖH student union fee per semester).
€727 / semester
Non-EU / third-country rate. Always confirm on the official site.
ÖH-Beitrag: € 25,20, Studiengebühren: € 363,36 / Semester
Third-country (non-EU/EEA) applicants generally need to have their prior qualifications legalised and translated for the admission application. Exact rules depend on the country that issued each document — always confirm with the university's admissions office.
Program-specific items — a CV, letter of motivation, an entrance exam (e.g. GMAT, GRE, SAT) or a portfolio — vary by degree. Check this program's requirements above and its official page.
The level of legalisation your certificates need depends on your country of origin:
Apostille
If your country is part of the Hague Apostille Convention, an Apostille from the competent authority of the issuing country is sufficient.
No legalisation
A small number of countries have a bilateral agreement with Austria and need no further legalisation.
Full diplomatic legalisation
For all other countries: the full chain — pre-certification by the issuing country's authorities (e.g. Ministry of Education and Ministry of Foreign Affairs), then legalisation by the competent Austrian representation (embassy/consulate).
Translations are usually done after legalisation. Check the required order with the issuing authorities and the Austrian representation.
After admission: proof of sufficient funds, health insurance and the student residence permit are part of the visa process — not university admission. We cover those in the guides.
FH Upper Austria is one of Austria's strongest research FHs, with focused campuses in Hagenberg (IT), Wels (engineering), Steyr (management), and Linz (medical technology).
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